Our Approach
In more than 25 years of business, we have developed four essential strategies to designing and delivering effective learning experiences.
Make learning practical
There’s the easy way and then there’s the hard way. As counterintuitive as it may be, when it comes to learning, harder is usually better.
Think about reading and re-reading from a textbook in an attempt to burn something into memory. Research shows this strategy is only effective in the short term and, dangerously, it can give someone a false sense of mastery. On the other hand, when your brain really has to work to learn something, that lesson is better internalized, your mental models can adjust and your routine behaviors can change in the long term.
Make learning engaging
There’s the easy way and then there’s the hard way. As counterintuitive as it may be, when it comes to learning, harder is usually better.
Think about reading and re-reading from a textbook in an attempt to burn something into your memory. Research shows this strategy is only effective in the short term and, dangerously, it can give someone a false sense of mastery. On the other hand, when your brain really has to work to learn something, that lesson is better internalized, your mental models can adjust and your routine behaviors can change in the long term.
Make learning challenging
There’s the easy way and then there’s the hard way. It may sound counterintuitive but, when it comes to learning, harder is usually better.
Think about the idea of reading and re-reading from a textbook to burn something into memory. Research shows this strategy is only effective in the short term and, dangerously, it can give someone a false sense of mastery. On the other hand, when your brain has to really work hard to learn something – when pushed to think critically, challenge mental models or even fail in an attempt to solve a problem – the knowledge that’s gained during the process is better internalized for the long term.
Make learning purposeful
There’s the easy way and then there’s the hard way. As counterintuitive as it may be, when it comes to learning, harder is usually better.
Think about reading and re-reading from a textbook in an attempt to burn something into your memory. Research shows this strategy is only effective in the short term and, dangerously, it can give someone a false sense of mastery. On the other hand, when your brain really has to work to learn something, that lesson is better internalized, your mental models can adjust and your routine behaviors can change in the long term.